About
People increasingly use AI assistants to find local businesses, but the answers can vary across repeated queries, platforms, locations, and sessions. A single screenshot provides limited evidence of persistent visibility or meaningful change.
Firefly Clover Research exists to put careful measurement under that question. Its first regional benchmark, now in development, will examine how AI platforms recommend cosmetic dentistry practices in Philadelphia using repeated observations, predetermined question panels, and clearly reported uncertainty.
The practice was founded by an actuary with nearly two decades of experience measuring uncertainty, evaluating evidence, and communicating risk.
We don't promise rankings. We measure visibility and quantify variation. Public findings will focus on aggregate results, distributions, anonymized percentiles, methodology, and limitations. Individual practice results may be shared privately against an anonymized benchmark.
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